Tag Archives: 980 KMBZ
Hearne: News/Talk on FM No Guarantee of Success
Brace yourselves… Today’s the big day when news/talk radio station KMBZ splits in two. Its longtime home on 980 AM will be waltzing off with right win geezer pleasers shows like Darla Jaye, Rush, Sean Hannity and Glenn Beck. Meanwhile the 98.1 FM half of … Continue reading
Posted in Hearne_Christopher
Tagged 980 KMBZ, dana wright, Darla Jaye, KMBZ, KMOX AM, Rush Limbaugh
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Hearne: Rumored KMBZ Radio Format Change Could Backfire, Experts Say
It took nearly four years for Entercom to admit it made a mistake… To confirm that blowing up adult contemporary powerhouse KUDL (98.1 FM) in order to simulcast News Radio KMBZ (980 AM) on the FM band to try and attract younger listeners was a failure. … Continue reading
