How appropriate that the battle for sports radio supremacy in KC would be a see-saw affair…
In June, 610 Sports upstart Nick Wright nosed out WHB strongman Kevin Kietzman by a tenth of a share point in men, 25 to 54, from 2 p.m. to 6 p.m. It was a monumental victory, that somehow or another WHB made sure – via microscopic ratings adjustments for Royals game overlaps – proved to be short-lived.
But make no mistake; the days of WHB putting clown suits on Wright and 610 appear to be in the rearview mirror.
In June Wright came in fourth with a 6.8 share to Kietzman’s 6.7. That was then.
The latest?
Kietzman and WHB came in third in the July radio ratings with a 6.9 share. While Wright and 610 slipped to fifth place with a 5.3 share.
So there you have it. For now.
On the news/talk front, KMBZ‘s Shanin & Parks Show continued its downward slide, coming in 8th with a 3.6 share in that same demo. That’s down from a 5 share last month and includes listeners from both its new FM and old AM broadcast bands. Not a good sign. Especially with the plethora of huge news stories that have been ricocheting about in recent months.
Hearne!!!
I have said before. I only come on this site to read the comments, but wow. Good read. I like the fact that your seeing the way. Good story and it has both sides of the story. I would like to see a direct link to your email though to give you props though.
Thanks. My goal is to ween you over to the actual content and then add you to the comments slag heap.